Demand for top tier child care services is at an all-time high. Families across the U.S. are constantly searching for trusted solutions to their busy schedules, especially as it becomes increasingly common for two parents from every household to work full time. But even though child care is a need—not a want—families are still doing their homework before deciding on the ideal center for them. That’s why business has never been better for Lightbridge Academy.
The brand experienced impressive growth throughout 2016. New Lightbridge Academy centers opened their doors for business in three states, and new franchise agreements were signed in four mid-atlantic states. In addition to its 12 company owned centers, the brand has sold 70 franchises. A total of 23 centers are open, and by the end of 2017, the brand expects to have nearly 40 centers open. And those successful development efforts aren’t random—this past year, Lightbridge Academy expanded in key markets within Pennsylvania, Virginia and New York.
“We hit tremendous milestones in 2016. Between opening up our first center in New York to securing leases in Virginia, we’re seeing healthy growth in attractive markets across our entire franchise system. Franchising has helped us rapidly grow our brand into attractive new territories,” said Phil Harvey, chief development officer for Lightbridge Academy. “This progress is helping to create even more momentum as we head into the New Year. There’s no doubt that our growth will continue, as current and prospective franchisees express interest in expansion, and developers, real estate owners are asking us to expand and introduce Lightbridge Academy into new communities.”
When families in those communities learn about all that Lightbridge Academy has to offer, it’s clear that the brand has an unrivaled competitive advantage in the child care industry. Backed by its Circle of Care philosophy, Lightbridge Academy places paramount importance on the needs of children, while giving equal weight to their parents, their teachers, and the surrounding community. Lightbridge Academy goes above and beyond when it comes to taking the stress out of child care. The brand also gives parents complete access to their children throughout the day, even when they’re at work. Lightbridge Academy’s ParentView® Internet Monitoring System and eCommunication app work together to send parents progress reports, videos, pictures and other updates so they never feel out of the loop.
“Everything that we do is specifically designed to enhance the lives of children and their families. Our main goal is to provide busy parents with the child care solution that they need,” said Brenda Febbo, Lightbridge Academy’s chief marketing officer. “The comprehensive program that Lightbridge Academy offers takes the needs of everyone involved in a child’s life into consideration, ensuring that children are being cared for in the best possible environment.”
Lightbridge Academy also goes above and beyond to care for its franchisees and employees. As the brand continues to welcome new entrepreneurs into its franchise system, it’s perfecting its competitive model. Over the course of the last year, Lightbridge Academy’s corporate team took active steps to improve its relationship with its franchisees, including creating better channels of communication. The brand has also seen a dramatic increase in real estate activity when it comes to site selection and construction. That momentum is expected to continue in 2017.
“As we head into 2017, franchising will continue to be a major avenue of growth—between our existing pipeline of owners and the new additions coming on board, we anticipate exponential growth in terms of center openings in the year to come,” said Harvey. “We’re seeing a tremendous amount of interest among consumers and entrepreneurs alike, and we’re excited to offer an extraordinary opportunity to meet that demand.”